Toby Gewertz wants to make metalwork that will stand the test of time and so makes sure that he and his company, Metalformz, only use the best of materials.

Napa sculptor makes works meant to last

By MAUREEN MCCABE Register Correspondent
Posted: Wednesday, January 20, 2010 12:00 am

In this plastic, throw-away culture, where obsolescence is built into almost every mass-produced item, Toby Gewertz who sticks with material that will last.

Using stainless steel, bronze, copper, aluminum and titanium, Gewertz designs and constructs signs, sculptures, railings and doors, among other items, for commercial and residential clients.

Local restaurants call on his company, Metalformz, for signage and decorative pieces.

Gewertz crafted the carrot fence at First Squeeze, as well as the medieval Gothic art at the former Belle Arti on the creek in Napa, now the Little Gourmet.

Although the restaurant has been through several owners, all have kept Gewertz’s candleholders and partitions for the breezeway and counter top.

He’s also done Celadon’s signs, the door handles and liquor display racks at Fumé, the sign and interior metalwork at the old Piatti restaurant in Yountville, and the old Brix restaurant’s sign plus indoor railings and coffee tables.

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Are you free the 20th or 21st of February?

Come join Jim Watson, aka Joe Welder, and Ron Covell of Covell Creative Metalworking at Hot Rods & Custom Stuff in Escondido, CA for Covell’s Beginning and Advanced Steel Workshops!

Ron is one of the preeminent fabricators in the custom automotive industry and has been a good friend to us here at Arc-Zone.com!

You can head over to our webstore to check out a few of his welding DVDs.

If you don’t live in Southern California or can’t make it on this particular weekend, you can head over to Ron’s website and check out a complete list of his workshops in the upcoming year.

Who knows – he just might be coming to your neck of the woods soon!

Can’t get to class?  Let class come to you!

Hot topic: Students learn welding at mobile training facility in Dover

By Leslie Modica
Monday, November 16, 2009

DOVER — One of Jim Amara’s top goals recently has been to introduce a welding program at Dover High School’s Career Technical Center.

He came close recently when the school worked out a deal with the Portsmouth Naval Shipyard to train students in welding at the shipyard at nearly no cost to the school.

But that fell through recently when it became clear an exception could not be made to the rule that only civilians who are shipyard employees can be allowed at the facility.

So, after a referral from someone at the shipyard, Amara did what he said was the next feasible option, another with a minimal price tag.

He booked the New England School of Metalwork’s mobile welding unit to spend a week at the school to teach students welding basics.

The unit, about the size of a 16-foot truck, is self-sustaining, with a generator, heat for the winter and air conditioning for warmer days. Inside are eight stalls about the size of voting booths at which students used various welding tools to learn the trade.

The unit was so popular, he already booked it for two weeks next year, Amara said Friday, the last day it was on campus.

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If this class was offered at my old high school, who knows – I might actually consider going back!  Automotive restoration?  Welding, painting, and metal fabrication?  Sponsored by the local car museum?  Wait – are you sure this is for high school?

Gilmore Car Museum starts high school auto restoration program

READER SUBMITTED • OCTOBER 15, 2009

An innovative pilot program that matches adult mentors with high school students interested in the automotive arts is the newest educational step being taken by the Gilmore Car Museum, near Kalamazoo, MI to fulfill its mission of becoming a resource to the community.

(Gilmore Car Museum)

Beginning its first full week as an after-school course in automotive preservation, conservation, and restoration, the “Gilmore Garage Works” project selected eight seniors from Hastings High and Delton-Kellogg High, the two high schools in its home Barry Intermediate School District, to be part of the initial class.

Students and their adult mentors, primarily Museum members with long histories in the auto restoration hobby, will use a 1931 Willys-Knight donated to the Museum in 2005 as their first restoration project.

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Chris Santistevan and John Hams (left to right)

At Arc-Zone.com we get some interesting customers, and Chris Santistevan is no exception. He not only a trapeze artist he is a welder too!

At night he dazzles visitors at the Las Vegas Ultimate Variety Show (see video below).

By day, however, he can be seen fabricating stainless steel above-ground pools for high rise hotels in the city.

Chris called us up looking for a good tungsten grinding solution– Arc-Zone.com offers the industry’s most comprehensive line up of tungsten sharpeners.

He was concerned that his newer employees were wasting a lot of time dressing tungsten on side grinders, and they were getting inconsistent welds.  We got him hooked up with a Sharpie DX-K pro-kit, and he told us a little bit about his work.

Chris fabricates stainless steel custom pool liners as well as  supply pipes, flanges, and tubes.  I didn’t know this, but evidently it’s a requirement that hotels with pools above the twelfth floor have the pool made entirely from TIG welded stainless steel!

Once completed, the pool is then sprayed with gunite to look like  a traditional pool.   As Chris points out, no one ever actually gets to see his work, but it is critical to the safety of the hotel nonetheless!

We were all so sad to see Jay Leno leave the Tonight Show, but did you know that there’s going to be a Jay Leno show?  No kidding – it premieres this September.  In the mean time, if you’re in need of a little Leno pick-me-up, watch this segment from WeldTv.  In it, Leno talks about his love of cars, welding, and going green.

Be sure to watch it in HQ – the quality is much better.

It was strange to me to learn that in the welding industry many replacement parts are referred to as “consumables” even though in fact they wear out, they are not consumed like shield gas, filler metal or a tungsten electrode….

Lincoln Electric Offers New Pipeliner® Consumables Product Catalog

This comprehensive catalog highlights everything customers need to know about Pipeliner products, including key advantages, typical applications and recommended welding procedures and positions. It also includes test results for each product’s deposit chemistry and mechanical properties.

Cleveland — Lincoln Electric has introduced a new Pipeliner^® consumables product catalog. This free catalog features the manufacturer’s complete portfolio of Pipeliner stick, solid MIG and flux-cored consumables, which are specifically designed for a wide range of pipeline applications, including root, fill and cap passes on API grade X60 through X100 pipe.

The catalog showcases Lincoln Electric’s variety of Pipeliner consumables that deliver unmatched performance characteristics, quality, consistency and reliability. It includes more than 15 cellulosic and low hydrogen vertical up and vertical down stick electrodes, solid MIG wire, and self-shielded and gas-shielded flux-cored wires.

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We’ve modified the common saying a bit in order to adequately describe the following press release.

Lincoln Electric is helping to guard your eyes and lungs better than ever with these new products:

Lincoln Electric Introduces New Modular Fume Extraction Hood and Statiflex® Filter Banks

Modular extraction hood and filter banks provide solution for weld fume control

Cleveland – Lincoln Electric has introduced a new modular extraction hood and filter bank system, designed for the removal of welding fume and grinding particulate during welding, cutting, arc gouging, grinding, plasma cutting and finishing operations in manufacturing plants, job shops and training environments. 

These units may be adapted to most applications, including robotic welding, hard automation welding, semi-automatic and manual welding.

The system’s modularity makes it easy for users to assemble, with the option to hang the hood in place from the ceiling or deploy as a free standing unit with the support of optional leg mounting kits. The sleek and lightweight design of the system makes it easy to mount and set up, and it’s available in a variety of sizes to fit your work station footprint.

The Modular Extraction Hood features semi-transparent welding strips (non-transparent curtain strips are also available), which keep the area contained to prevent cross drafts and control airflow direction to maximize extraction effectiveness. The hood’s unique double panel roof configuration acts as an in-line baffle, deflection plate and spark arrestor to prevent sparks from entering the duct work. Lincoln perimeter pull technology maximizes fume extraction efficiency at lower airflow rates for reduced energy consumption and equipment costs while enhancing overall safety performance. 

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Our very own Joe Welder can boast one very unique claim to fame.  He grew up down the street from Eddie Lawson!  They raced motorcycles together in AMA district 37 when they were little!  (Okay, perhaps not so little…)

And now, they still remain connected, although in a different way: they help to keep each other in business.

In dirt-track racing (how Eddie got started in his career), you need something called a “hot shoe”.  No, they’re not hot.  And no, they’re not really shoes.  They are actually the antithesis of their name – they keep your shoes from getting hot.

On a dirt racetrack, as the rider leans the bike into the turns, he has to stick out his left foot to keep balance and direct the bike through the corner.  And, as you can imagine, direct contact with hard-packed dirt going over a hundred miles an hour might hurt your foot just a little bit.

That’s where the hot shoes come in.  Hot shoes are metal casings that are formed around the bottom of your riding boot.  They are perfectly shaped so that they don’t fall off or let dirt in when you use them to turn that corner at speed.

Iron Cobbler Hot Shoes is a company out of Salinas, Ca that custom makes hot shoes for riders in AMA district 36.  They use the best tungsten carbide hardfacing available to make them and let me tell you, this material is not for the faint of heart.  It’s the same stuff used for mining equipment.  If it can dig into rocks, it can certainly protect your feet from a little wear and tear.

So where do Joe Welder and Arc-Zone.com come into this?  Well, in order to create great hot shoes, you need the proper welding equipment by your side.  And what better place to find it at than Arc-Zone.com?  If you’re interested in welding hot shoes, check out our TIG section, especially the Tungsten Grinders…

I have always been an outlaw. When I was a chief mechanic on a winning World of Outlaw Sprint car team my huge silver belt buckle was inlaid with turquoise letters – O U T L A W .

Even when I started Arc-Zone.com I was a bit of an outlaw, and a bit of a pioneer. We were the first to sell welding accessories online– I started with an eBay store, then we moved to a customized webstore built on open source code. We sell direct to consumers, and we sell to distributors. We have some items manufactured for us, to our specifications. And we don’t just sell product in California, or even some pre-defined western region, we sell worldwide. That really confuses manufacturers that have a regulated, pre-defined distribution system– a system that is sometimes hard to break into. In other words, some of the vendors we have dealt with have not really known which box to put us in.

Whether you’re an outlaw or a pioneer, or a little bit of both, one thing you’ll need when you have a business is a lawyer. Now I know everybody throws down on lawyers – but like it or not, if you plan on starting a business, or you are in business now, you will eventually need one.

I was lucky to find a good law firm early– Branfman and Associates. Before I even launched the company I asked advice on trademark and domain name issues, learned where I needed to start with preliminary name searches, what the difference is between a ( TM) and ( R) in terms of trademark, and how to protect your intellectual property.

And they are not just your stuffed shirt attorneys either. We had lunch the other day, and I discovered that Mark has a custom chopper. “It’s pretty fun and loud as all get out,” Mark says… and it should be fun, it’s a 2003 Bourget Pro-Gets Classic. A highly engineered bike with no oil tank! The oil for the entire bike circulates through the frame. It’s an awesome idea that improves performance by adding more oil and utilizing the surface area of the frame to dissipate the heat, keeping the engine running cool and efficient.

I have been with Branfman for 10 years and they have helped me in many ways. The more your business grows, the more people (vendors, customers, employees etc.) you deal with — the more you will need a GOOD Lawyer, one you have a solid relationship with.

Recently we were jacked around by a vendor…. This company has a reputation in the industry for being jerks but when we were just starting out, trying to establish resources for quality product we put up with their shenanigans. We were trying to build a reputation for ourselves as a company that puts customers first. I’m not saying we haven’t made mistakes, but hopefully we’ve handled them with integrity. And so we put up with this vendor for longer than we should have, but we documented each incident along the long road.

Recently they not only cut us off (after we have spent thousands of dollars with them), they had some rinky dink lawyer of theirs send us a childish letter. When we didn’t respond, they got their big guns fancy Beverly Hills attorney involved and made all kinds of ridiculous accusations trying to scare us. The fact is, they are jealous of the reputation we have built, the customer loyalty and the solid relationships we now have with quality manufacturers and our position in the market.

Now if we hadn’t already had a good solid relationship with a reputable and knowledgeable law firm, we would have been in a panic. As it stands, we’re able to let the attorneys deal with it and we can get on with the business we are in– delivering precision welding products, value-added services and technical solutions to customers worldwide.

If you have a business, make sure you have a good attorney on your side. Start early and build a relationship with him/her so they get an understanding of who you are and what you are trying to do. A good lawyer can direct you away from potential landmines that can derail your business and waste time and money – and in business both are very valuable!

Document your business dealings – and most importantly – don’t let people push you around – Push back and if you’re prepared – push back hard, then move on to growing your business!